Cyan, Magenta, Yellow, Key (CMYK)
What is CMYK?
CMYK (cyan, magenta, yellow, key/black) is the four-color model used for physical printing, where inks combine on a surface to create colors. Designs should be supplied in CMYK so on-screen colors do not shift in print.
Screens use RGB while printers use CMYK, so a design that looks vivid on a monitor can print duller if it is not converted first.
Why Podbase asks for CMYK
Podbase recommends submitting artwork in CMYK for accurate printed color, avoiding the surprise of a shift between screen and product. Learn more about print-on-demand design ideas.