Shopify is one of the top platforms for ecommerce businesses, especially print-on-demand (POD) brands. It makes it easy for millions of people to launch and grow their online stores.
But to succeed, it’s important to keep up with the latest Shopify statistics. These facts about Shopify give you a clear view of how the platform is doing-and how you can do better, too.
We’ve put together some of the most useful Shopify statistics, covering things like customer behavior, market share, and revenue trends. These insights will help you understand product demand, audience reach, store performance, and more.
What is Shopify?

Shopify is a commerce platform that allows you to sell online. Shopify was launched in 2006 to help small businesses and startups. Over time, it has grown into a platform that also supports large global brands.
Whether you’re selling t-shirts or digital products, Shopify helps you sell everywhere. It works with POD platforms like Podbase, Printify, and Gelato, lowering costs.
1. How Many Stores Use Shopify?

Shopify stats reveal that the platform powers more than 9.55 million stores around the world. Out of those, about 5.6 million stores are currently active. The United States leads the way, with 55% of all Shopify stores, roughly 2.67 million.
Shopify statistics highlight its importance for creators looking to start low-cost businesses. But they also show how competitive the platform is, since you’ll be competing with millions of other sellers for attention.
2. Shopify's Global Market Share

Shopify is a leader in the US ecommerce software market. According to Statista (2025), it powers 30% of all websites that use online selling tools. These Shopify statistics show just how trusted and well-known the platform is.
The visible Shopify branding on your store also helps build trust with customers. This sense of security is key when you’re trying to choose an ecommerce platform for your business.
Also Read:
- How to Start a Shopify Store with Podbase: The Ultimate Guide for Success
- Print on Demand Statistics That Matter [Infographic]
3. Shopify's Customer Base

Shopify statistics 2025 estimate that the platform will serve over 700 million customers. This massive number shows just how far Shopify’s reach extends in the online retail world.
For your print-on-demand business, this means more chances to connect with a wider range of customers.
4. Popular Product Categories on Shopify
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Shopify statistics shows there are over 528,255 fashion stores, making clothing and apparel the top product category. It also matches most print-on-demand products, such as custom tees, hoodies, and hats.
To succeed, you’ll need unique designs that attract your target audience. Popular examples include fandom themes, pop culture references, minimalist art, and custom name prints:
5. Shopify Revenue Growth

According to Shopify statistics for Q1 2025, revenue increased by 27%. It signals strong business performance and Shopify’s commitment to store owner’s success.
A thriving platform means better customer experiences for your print-on-demand business.
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- Apple iPhone 17: Why Print-On-Demand Sellers Should Get Ready Now
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6. Number Of Shopify Stores In The USA

The US is home to 2.7 million Shopify stores, making it the most concentrated market. This may be due to its online shopping culture and interest in custom products.
Focusing on a niche, offering high-quality products, and providing fast delivery can help you stand out.
7. Average Shopify Store Revenue

As per the statistics about shopify, the average Shopify store makes about $1,579 per month. While top print-on-demand stores earn more than this, many new sellers use it as a starting goal.
You can make more profit through custom designs, repeat business, and upselling.
8. Shopify Plus Usage
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Over 60,000 Shopify stores use Shopify Plus, with 26,189 based in the U.S. These Shopify usage statistics confirm that the ecommerce platform supports business growth.
Image via Built With
For high-growth print-on-demand businesses, Shopify Plus handles large sales and offers advanced store features.
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9. Shopify Mobile & Traffic Insights

With 25% of Shopify traffic coming from mobile devices and 75% from desktops, mobile optimization is essential. From these Shopify statistics, it’s clear that your print-on-demand site should load fast, be easy to navigate, and have quick checkouts.
10. Number of Apps on Shopify Store

Shopify offers over 16,000 apps, from dropshipping and marketing to customer service. These tools allow you to improve product previews, manage orders, and more. Using the right apps can help you compete with bigger stores.
Final Thoughts: Top 10 Shopify Facts You Must Know in 2025
Shopify statistics 2025 show that it's still a top pick for online selling, with millions of active stores around the world. With a 30% market share in the U.S. and strong Q1 2025 earnings, Shopify continues to prove its lasting success.
The Shopify usage statistics suggest that it aims to serve over 700 million customers in 2025, which means there’s room for more sellers. Fashion remains one of the most popular categories, especially custom t-shirts and other print-on-demand products.
While most store visits come from desktops, mobile-friendly designs are still a must as shopping habits shift. Use these Shopify statistics to shape your 2025 marketing strategy and grow your business.
Also Read:
- Is Print-On-Demand Profitable? An In-Depth Guide
- Top Print-On-Demand Companies and How to Choose the Best for Your Business
Sign up with Podbase today to run your print-on-demand business with ease. It connects with Shopify, automating your workflow from product design to delivery.